Since its launch, the college has seen a 43% increase in like-for-like applications, with 80 applications recorded on the first day. Their new website received a gold award at the FE First College Marketing Network awards in the Website Development category and has been shortlisted for the Wirehive 100 award.
The simplified navigation and structure of the site meant that users can find the information they require easily, displayed in a vibrant and concise way. Carswell Gould was able to strike a balance between the “look and feel” of the site, and implementing a solution that applies to their internal and external stakeholders. Our team came up with an innovative structure that allowed users to find the information they needed simply, implementing a strong conversion platform into course applications.