This focused advisory solution has been designed specifically to support your reset and redefine your approach to marketing in the new normal. The process can be focused on one element of your work or be used to redefine every aspect of your strategy. It considers all aspects of your business including; product, price, promotion, place, physical evidence, positioning and people and utilises every part of the marketing mix including brand, technology and your use of owned, earned and paid marketing channels.
This solution drives value at the business planning stage as well as supporting the marketing function, its directors and wider staff directly. Our aim is to pull together disparate strands, reset to suit today's world and create more efficient processes and plans and drive new thinking and creative approaches to deliver meaningful change, sustainability and growth.
The solution is bespoke to your needs and typically includes: